Web Development Process
how we turn your requirements into a website
We deliver solutions on time, within budget, to ensure that you get a web site that truly reflects your business, and your brand, and has the right content to attract and retain new customers.
To achieve this we follow a 5 stage process:
Specify
We will work closely with you to determine:
- Your goals for the website
- Who the site is aimed at
- What customer needs you are trying to fulfil
- How best you can satisfy them
- Would people use your site over a competitors
- How we can increase revenue
- How we can bring in more customers
- How we get more from existing customers
- How we retain those customers
There is a lot of information to gather, so we will get you to complete our customer requirements document, and at the end of this phase you will receive a detailed proposal document and a quotation for the work.
Create
We create a mock-up, to give you an idea of the layout, colour schemes, and site navigation, based on our discussions and the requirements document.
Once agreed, we set to work populating the pages with your information. The more information you can supply the better, although if you need photographs, artwork or copywriting done, we can do this for you.
We undertake thorough checks of every page to ensure everything is ok, before getting your acceptance.
Deploy
Once you have agreed that the site is completed to your satisfaction, we upload it and make it live.
We then perform another thorough check of the entire site, to ensure that everything uploaded correctly.
Monitor
We don’t believe in just creating a web site for you and then walking away. Search engines prefer sites that have relevant and regularly updated content.
For the first month after the go live date you have free access to technical help, and we will monitor your site on a daily basis to track the number of visitors to the site, to build up a profile of your visitors:
- Where they have come from?
- How did they find your site?
- Where they are located?
- What page did they go to first?
- Where did they go from there?
- How long did they stay?
- Were they converted to a sale?
Enhance
From analysing this information we can see what pages work, and which ones don’t, and during the first month we will make minor changes to your site free of charge.
After the first month, changes can be made on an ad hoc basic for a small fee or alternatively we offer monthly maintenance plans that give you regular updates at a reduced price.
Find out about Promoting Your Business Online 
To find out more about website development